With Google, Microsoft and Facebook all pushing artificial intelligence, AI is becoming the next battleground for agencies, perpetually on the hunt for new service lines. AI basically gives machines the ability to think like humans. A simple example: You can have a one-on-one conversation with another person, but AI can talk to 500 people at the same time and make decisions based on real-time data to learn what's going on in each conversation, explained Dave Meeker, vp of Isobar's U.S. operations. In the context of advertising and marketing, AI theoretically means more personalized and interactive consumer experience, including targeted programmatic ad buys, identification of site visitors' decision-making patterns, conversational commerce like bots, as well as smarter search and recommendation engines on websites, according to six agency executives interviewed for this article. At the moment, with the help of AI developed by big tech companies, agencies are able to serve cognitive ads and integrate voice-activated assistants in their campaigns.

Throughout history, technological innovations have advanced and changed how people live, work and survive. First was the Agricultural Revolution, then Industrial Revolution, and now we are towards the end of the Digital Revolution. The Internet, mobile and smartphone industries are at the end of the technology adoption life cycle, having reached significant market penetration and maturity in developed nations. Scientists, researchers and pioneering venture capital investors are on the edge of creating the next major epoch in history, the Artificial Intelligence Revolution (or AIR, as an acronym). There are several factors contributing to the rise in advancements in Artificial Intelligence.

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According to the heads of a number of online retailers, artificial intelligence (AI) will play a key role in the future of the industry due to how it can be utilised to aid consumers in discovering new products and identifying what they want to buy. The chief executive of Shop Direct, Alex Baldock, believes that AI could be the company's "big bet" as it will provide a significant advantage to the retailer when dealing with its customers. Baldock explained how the new technology could help its business during a panel discussing technology's role in business, saying: "You have three seconds to seize the shopper's attention – it's called thumb stopping, the three-second audition. That's where personalisation comes in." Adrian Blair, the chief executive of Just Eat, was also present on the panel and noted that his company takes 80 per cent of its orders on mobile devices.

I'm surprised that people haven't been more worried about this. Artificial Intelligence is part of the way forward, but we have to be very careful about it.

Join the Search Science team at eBay! Do you have what it takes to improve a world-class real-time search engine that serves millions of queries a day? Do you thrive on developing data mining techniques to pull insight out of large data sets. We are passionate about building the best search platform for the world--s largest online marketplace and are looking for top-notch software Engineering and Data Science leaders. The eBay marketplace allows users to search through a repository of a billion items, and unlike a traditional search engine, 20% of these expire (are sold) each day. This creates a unique and interesting set of challenges in the areas of data mining, machine learning and engineering that you won--t find anywhere else. Join the Search Science team at eBay! Do you have what it takes to improve a world-class real-time search engine that serves millions of queries a day?

What would be a nice menu for our new very cosmopolitan friends? I would really like to make a nice impression, but at the same time I would like to go with a relatively safe card. My newly discovered app "What's cooking" mysteriously seem to know exactly what would be perfect for this Saturday night. I save the suggested grocery list and forward it to my husband. Time flies, a new season is upcoming.

Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to improve safety, performance, and reliability in today's modern wind turbines. Speaker Bio Stuart Gillen is the Director of Business Development at SparkCognition. In this role, he is responsible for driving business engagements, partner development, marketing activities, and go-to market strategy.

Udacity, the education platform focused on helping workers gain skills they need for great careers in tech, has partnered with IBM Watson, Didi Chuxing and Amazon Alexa to offer a new nanodegree in artificial intelligence, the companies announced today at the IBM World of Watson conference. IBM Watson is co-developing the curriculum of the course with Udacity. Chinese ride-hailing company Didi Chuxing intends to hire students who successfully complete the nanodegree, as does IBM. And Amazon Alexa is serving as an advisor to Udacity in developing the new AI nanodegree. According to Udacity's founder Sebastian Thrun, who previously started Google's innovation shop Google X and its self-driving car initiative, the new AI nanodegree will be for students who already have a level of mastery in software development.