Information Retrieval


How AI can help you boost your wordpress site? - Part I

#artificialintelligence

The task of maintaining a WordPress site needs consistency and tenacity in order to have a profitable enterprise. This task might become a herculean one, time-consuming and an excruciating one if you are to work manually on all the WordPress plug-ins without any assistance. But with the advent of Artificial Intelligence (AI), most of the tasks on these WordPress plug-ins are thus simplified with the help of AI boosting the quality of your WordPress site and in turn, increasing your profitability. This is part I of the two-part articles. For the second part please check this link.


Future search engines will help you find information you don't even know you need University of Helsinki

#artificialintelligence

The research surrounding methods of information retrieval is an entire field of science whose specialists aim to provide us with even better search results – a necessity as the amount of data constantly keeps growing. To succeed in their quest, researchers are focusing on the interaction between humans and computers, connecting methods of machine learning to this interaction. One of these researchers is Dorota Głowacka, who assumed an assistant professorship in machine learning and data science at the Helsinki Centre for Data Science HiDATA at the beginning of 2019. Głowacka is studying what people search for and how they interact with search engines, with a particular focus on exploratory search. This is a search method that helps find matters relevant to the person looking for information, even if they are not entirely certain about what they are looking for to begin with.


'How tall is the tower in Paris?' How Bing knows its about the Eiffel Tower

#artificialintelligence

Only a few years ago, web search was simple. Users typed a few words and waded through pages of results. Today, those same users may instead snap a picture on a phone and drop it into a search box or use an intelligent assistant to ask a question without physically touching a device at all. They may also type a question and expect an actual reply, not a list of pages with likely answers. These tasks challenge traditional search engines, which are based around an inverted index system that relies on keyword matches to produce results.


Ambiverse - an amazing open-source suite for natural language understanding

#artificialintelligence

While doing performance benchmarks for Named Entity Linking solutions for our AI/FinTech start-up Risklio, I stumbled upon a very powerful, only just open-sourced framework called AmbiverseNLU. It was developed by Ambiverse and is based on work previously done at the Max Planck Institute¹. The components it uses are more well-known: entity recognition from KnowNER², open information extraction using ClausIE³ and AIDA, an entity detection and disambiguation tool⁴. You can have a look at the demo here. For the former one you can choose whether to use Apache Cassandra or PostgreSQL as a backend, while the last one uses Neo4j.


Ambiverse - an amazing open-source suite for natural language understanding

#artificialintelligence

While doing performance benchmarks for Named Entity Linking solutions for our AI/FinTech start-up Risklio, I stumbled upon a very powerful, only just open-sourced framework called AmbiverseNLU. It was developed by Ambiverse and is based on work previously done at the Max Planck Institute¹. The components it uses are more well-known: entity recognition from KnowNER², open information extraction using ClausIE³ and AIDA, an entity detection and disambiguation tool⁴. You can have a look at the demo here. For the former one you can choose whether to use Apache Cassandra or PostgreSQL as a backend, while the last one uses Neo4j.


Digital Marketing in 2018 Multilingual Search Engine Optimization

#artificialintelligence

It does appear that digital marketing today will mostly follow the trends and patterns that have been growing over the past few years. This means that SEO will still be evolving as search engines continue to expand and account for social media, video marketing, and the like. What follows is an A.I prediction along with digital marketing possibilities that will help to dominate and make it a continuation in the gradual change in emphasis for small and large online companies. The first prediction is an easy one, a greater emphasis by online businesses when it comes to inbound and outbound marketing techniques. The differences however, will be in the tactics they use to get more customers.


9 Emerging Search Engine Optimization Trends For 2019 (infographic)

#artificialintelligence

We all know that the only thing that kept humans alive for ages is evolution. If our ancestors didn't evolve when it was necessary, we might not have progressed as we are today. Just like humans, systems need to change to survive. There is a rat race out there in the digital world and to beat the rat race, you must use evolution to outsmart your competitors. When you understand your target market, there is a good chance that you'll be able to target the right market.


This em SNL /em Sketch About em Game of Thrones /em With Kit Harington, Ice-T, and Mariska Hargitay Should Be Catnip to Search Engines

Slate

The news industry is more dependent upon search-engine generated traffic than ever these days, which means when Saturday Night Live invites Game of Thrones star Kit Harington to host Saturday Night Live the week before Game of Thrones returns with the final season of Game of Thrones, then that same Kit Harington appears in a Saturday Night Live Game of Thrones sketch about upcoming Game of Thrones spinoffs that includes cameos from Law & Order: Special Victims Unit stars Mariska Hargitay and Ice T, Slate is going to make sure you Game of Thrones fans searching for Game of Thrones news find out about it, even if the sketch doesn't include plot details and spoilers for Game of Thrones' last season, a list of everyone who dies in the Game of Thrones finale, or confirmation that the Night King wins the Game of Thrones. We don't care if you use abbreviations like GoT or SNL or spell it Gaem of Throns: The important thing is that you typed something into a search bar and landed on this page of the internet. While you try to figure out why Google thought you'd find "Stairway to Heaven easy solo tablature" here, on a website that would not typically publish "Stairway to Heaven easy solo tablature," and indeed, has still not published "Stairway to Heaven easy solo tablature," perhaps you'd enjoy watching a Saturday Night Live sketch about Game of Thrones: Any sketch that lets Kyle Mooney deploy his 1990s sitcom delivery is a winner, but obviously Hodor's House is the spinoff to watch, because how could the second episode live up to the pilot? But there's a lot to love here for fans of Game of Thrones, Saturday Night Live, Pee-wee's Playhouse, Kit Harington, Ice T, Mariska Hargitay, HBO, Daria, Arya, the Game of Thrones finale, Beck Bennett, Heidi Gardner, the final season of Game of Thrones, Cecily Strong, Game of Thrones, Kyle Mooney, Game of Thrones final season spoilers, Pete Davidson, Game of Thrones, Game of Thrones, or even Game of Thrones. The final season of Game of Thrones begins on April 14.


21 Effective SEO Techniques for 2019

#artificialintelligence

Ranking high takes both time and effort. But there are some SEO techniques out there that are easy to implement and will definitely bring some results. You can probably do everything yourself. Spoiler alert, though: many of them include basics. During the years we have observed something rather shocking. Many clients that I've picked up had paid big time for search engine optimization services in the past. To my surprise, however, basic things like keywords in titles were missing. Now before you start, you can always perform an audit. It's not actually something easy to do, depending on the size of your website, but it will help you prioritize your actions in order to save time. Depending on each individual situation, different actions in the list below might not be useful or might not apply to your case.


Google to start offering alternative browsers and search engines to Android users in the EU

Mashable

Android users in the EU will soon be offered a choice of browsers and alternative search engines on their devices, Google announced on Tuesday. The announcement is unsurprising, given the European Commission (EC) slapped Google with a record $5 billion fine in July 2018 for stifling browser and search engine competition in the EU. SEE ALSO: Google's Emma Haruka Iwao breaks Pi world record In a blog post, Google's SVP of Global Affairs Kent Walker said the company will "do more to ensure that Android phone owners know about the wide choice of browsers and search engines available to download to their phones." Specifically, owners of both existing and new Android devices will be asked which browser and search apps they want to use. Walker points out that Android users have "always been able to install any search engine or browser," but there's a difference between having Google's search engine and Chrome browser pre-installed as default and just letting users find alternatives on their own, and actively providing customers with a choice.