Ever wanted to have Leo Tolstoy's Anna Karenina or Franz Kafka's Metamorphosis read to you by trap god Gucci Mane, creator of such hits as "Lemonade" and "Wasted"? Project Gucciberg is the latest drop from viral factory MSCHF, and it does exactly that. Using machine learning, MSCHF created an audio deepfake of Gucci Mane reading a selection of classic texts from Little Women to Beowulf. They're all free to listen to and come with book covers that blend in perfectly with the artwork of Gucci Mane's prolific discography. The what of Project Gucciberg is luridly straightforward, but the why is harder to answer.