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How can I use artificial intelligence (AI) for marketing?

#artificialintelligence

Artificial intelligence (AI) is transforming the landscape of 21st century marketing. Long gone are the days of throwing spaghetti on the wall and shooting in the dark to acquire new customers and to regain their business. With the amount of data growing exponentially on a daily basis, AI can help businesses scale their marketing efforts and leverage the data for actionable insights leading to greater ROI. Look up the term "marketing" and you'll find something that mentions actions or activities involving a business or company, promoting or selling products or services. Is that something that you or your company does?


AI Processing Is Critical For Smartphones And Benchmarks Show Snapdragon Out In Front

#artificialintelligence

When's the last time you chirped, "Hey Google" (or Siri for that matter), and asked your phone for a recommendation for good sushi in the area, or perhaps asked what time sunset would be? Most folks these days perform these tasks on a regular basis on their phones, but you may not have realized there were multiple AI (Artificial Intelligence) engines involved in quickly delivering the results for your request. In these examples, AI neural network models were used to process natural language recognition, and then also inferred what you were looking for, to deliver relevant search results from internet databases around the globe, but also targeting the most appropriate results based on your location and a number of other factors as well. These are just a couple of examples but, in short, AI or machine learning processing is a big requirement of smartphone experiences these days, from recommendation engines to translation, computational photography and more. As such, benchmarking tools are now becoming more prevalent, in an effort to measure mobile platform performance. MLPerf is one such tool that nicely covers the gamut of AI workloads, and today Qualcomm is highlighting some fairly impressive results in a recent major update to the MLCommons database.


AI Uncovered: Part 1 - What Is AI?

#artificialintelligence

Being one of the recurring themes of science fiction, we all have at least a vague idea of what Artificial Intelligence (AI) is. In countless novels and movies, often in the guise of an ominous and threatening machine, other times instead portrayed as a technology so futuristic as to seem almost unattainable, AI has risen to the role of a mysterious entity that mostly belongs to fiction. At least, this was the scenario a few years ago. More recently, in fact, we all came to know AI by witnessing its expansion and pervasiveness to a point where it constitutes a substantial part of our daily interactions, either via smart assistants (e.g., Amazon's Alexa or Apple's Siri, just to name a few), or even by the AI-powered features of our smartphones (e.g., facial and fingerprint screen unlocking, or photo enrichment), not to mention self-driving cars. However, despite being already deployed in millions of products and services around the world, AI is still something obscure.


Don't wait to score Black Friday pricing on the Eufy RoboVac G30 Verge -- it's already $200 off at Walmart

Mashable

The Anker Eufy RoboVac G30 Verge robot vacuum is on sale for $149 at Walmart, down from $349.99. The Black Friday fairy has come early to Walmart, and with it comes some awesome deals on our favorite products, like robot vacuums. As of Oct. 20 (yes, more than a month before Black Friday), the Eufy RoboVac G30 Verge robot vacuum is discounted $200, dropping the price down to $149. This robot vacuum has home mapping, which learns your home's layout and strategically cleans it rather than cleaning in a random pattern. It's app-controlled, so you can start and stop cleans, set schedules, and see where the robot cleaned all from your phone. You can also set it up with Amazon Alexa or Google Assistant for voice-controlled cleaning.


TikTok user finds vast trove of voice recordings collected by Amazon's Alexa – and you can hear yours

The Independent - Tech

A TikTok video showing a woman's shock at how much voice data Amazon has collected on her has received millions of views and been liked hundreds of thousands of times. "I requested all the data Amazon has on me and here's what I found", she said in a video. The woman has two Amazon Echo Dot speakers and another Echo device to control her smart home lightbulbs. "When I downloaded the ZIP file these are all the folders it came with," she said. The audio files reveal thousands of short voice clips, which she describes as "so scary".


Google turns those annoying call center menus into easy-to-navigate screens

Engadget

In addition to the new Pixel 6 and Pixel 6 Pro, Google also released more details about new capabilities that its Tensor chip enables. One of them is a much more intelligent way of handling those calls to businesses that sometimes have you waiting hours on end just to speak to a representative. Now, the Pixel will show you the current and projected wait times before you even place a call so you can call when it works for you. Additionally, when you do call and encounter an endless list of options (like, "Press 1 for branch location and hours" if you're calling a bank), you don't need to remember all of them carefully. Instead, Google will listen to them for you and show the automated menu options on the screen for you to tap.


Google's adorable new smart cam brings Pixar vibes, great value

USATODAY - Tech Top Stories

Setting up the Nest Cam is quick and easy in the Google Home app. Setting up the camera took me about five minutes. Plug it into a power outlet, open the Google Home app, and follow the in-app instructions. Drywall anchors, screws, and a base with a built-in mounting bracket are also included in the box. The Google Home app is where you can view and manage notifications, as well as toggle video recordings settings.


How can I use artificial intelligence (AI) for marketing?

#artificialintelligence

Artificial intelligence (AI) is transforming the landscape of 21st century marketing. Long gone are the days of throwing spaghetti on the wall and shooting in the dark to acquire new customers and to regain their business. With the amount of data growing exponentially on a daily basis, AI can help businesses scale their marketing efforts and leverage the data for actionable insights leading to greater ROI. Look up the term "marketing" and you'll find something that mentions actions or activities involving a business or company, promoting or selling products or services. Is that something that you or your company does?


Assessing Open-Ended Human-Computer Collaboration Systems: Applying a Hallmarks Approach

#artificialintelligence

There is a growing desire to create computer systems that can collaborate with humans on complex, open-ended activities. These activities typically have no set completion criteria and frequently involve multimodal communication, extensive world knowledge, creativity, and building structures or compositions through multiple steps. Because these systems differ from question and answer (Q&A) systems, chatbots, and simple task-oriented assistants, new methods for evaluating such collaborative computer systems are needed. Here, we present a set of criteria for evaluating these systems, called Hallmarks of Human-Machine Collaboration. The Hallmarks build on the success of heuristic evaluation used by the user interface community and past evaluation techniques used in the spoken language and chatbot communities. They consist of observable characteristics indicative of successful collaborative communication, grouped into eight high-level properties: robustness; habitability; mutual contribution of meaningful content; context-awareness; consistent human engagement; provision of rationale; use of elementary concepts to teach and learn new concepts; and successful collaboration. We present examples of how we used these Hallmarks in the DARPA Communicating with Computers (CwC) program to evaluate diverse activities, including story and music generation, interactive building with blocks, and exploration of molecular mechanisms in cancer. We used the Hallmarks as guides for developers a...


Why NVIDIA GTC 2021 Is a Must-Attend AI Conference

#artificialintelligence

More than a quarter of a million developers, researchers, innovators, and creators are gearing up for the long-awaited #1 AI conference – NVIDIA GTC which is kick-starting on November 8, 2021. The four-day virtual event will highlight some of the latest advancements in AI, deep learning, data science, high-performance computing (HPC), robotics, data science, networking, graphics and more. The Keynote by Jensen Huang, NVIDIA Founder, President and CEO, named as one of the world's most influential people of 2021, is expected to inspire and showcase the latest developments in AI, new solutions and latest products that will help solve the world's toughest challenges. Don't miss this Keynote, which will be live on November 9, at 1:30 PM IST GTC will provide a great opportunity for developers to learn the advancements in the latest technologies from the world's top innovators, scientists, and researchers. In addition, startups, academia, and the largest enterprises will all come together at GTC, giving participants a unique opportunity to share ideas and collaborate on creating the future.