Legendary director James Cameron has warned of the dangers that deepfakes pose to society. Deepfakes leverage machine learning and AI techniques to convincingly manipulate or generate visual and audio content. Their high potential to deceive makes them a powerful tool for spreading disinformation, committing fraud, trolling, and more. "Every time we improve these tools, we're actually in a sense building a toolset to create fake media -- and we're seeing it happening now," said Cameron in a BBC video interview. "Right now the tools are -- the people just playing around on apps aren't that great. But over time, those limitations will go away. Things that you see and fully believe you're seeing could be faked."