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Evolution of Cresta's machine learning architecture: Migration to AWS and PyTorch


Cresta Intelligence, a California-based AI startup, makes businesses radically more productive by using Expertise AI to help sales and service teams unlock their full potential. Cresta is bringing together world-renowned AI thought-leaders, engineers, and investors to create a real-time coaching and management solution that transforms sales and increases service productivity, weeks after application deployment. Cresta enables customers such as Intuit, Cox Communications, and Porsche to realize a 20% improvement in sales conversion rate, 25% greater average order value, and millions of dollars in additional annual revenue. This post discusses Cresta's journey as they moved from a multi-cloud environment to consolidating their machine learning (ML) workloads on AWS. It also gives a high-level view of their legacy and current training and inference architectures.