Results


Machine Learning Gets Real for Digital Marketing and Sales - Aberdeen Essentials

#artificialintelligence

Machine learning will never replace organic human creativity (unless a miracle of AI produces Ultron, Skynet, Chappie, or Johnny-5). In other words, creative marketers and charismatic sales people need not worry; machine learning algorithms aren't going to put you out of a job any time soon. Machine learning, as the common definition states, is the subfield of computer science that "gives computers the ability to learn without being explicitly programmed" (Arthur Samuel, 1959). In essence, machine learning makes it possible for an imperfect program to perfect itself. Imagine, for example, a very simple program that used a quiz to help you figure out what dog is best for you.


Datorama's Rapid Growth Drives Expansion in Europe

#artificialintelligence

Designed for marketers, Datorama's Marketing Integration Engine helps leading enterprises, agencies and publishers centralize all of their marketing data across silos for cross-channel visualization, analysis and data-driven insight generation. By analyzing inputs from unlimited data sources, including online and offline marketing channels, and first- and third-party applications across CRM, billing, call centers, and more, the company's patent-pending artificial intelligence (AI)-based software delivers a single source of truth at the data layer to drive tactical and strategic marketing performance optimization. New customer uniquedigital, a leading agency for performance marketing and online media, is already relying on Datorama in the DACH region. About Datorama Datorama is a global marketing analytics company providing the world's first Marketing Integration Engine for enterprises, agencies, publishers and platforms.


Datorama's Rapid Growth Drives Expansion in Europe

#artificialintelligence

Designed for marketers, Datorama's Marketing Integration Engine helps leading enterprises, agencies and publishers centralize all of their marketing data across silos for cross-channel visualization, analysis and data-driven insight generation. By analyzing inputs from unlimited data sources, including online and offline marketing channels, and first- and third-party applications across CRM, billing, call centers, and more, the company's patent-pending artificial intelligence (AI)-based software delivers a single source of truth at the data layer to drive tactical and strategic marketing performance optimization. New customer uniquedigital, a leading agency for performance marketing and online media, is already relying on Datorama in the DACH region. About Datorama Datorama is a global marketing analytics company providing the world's first Marketing Integration Engine for enterprises, agencies, publishers and platforms.


Machine Learning in Marketing - Information Management Group Ltd.

#artificialintelligence

In The Secret War of Lisa Simpson, an episode of (you guessed it) The Simpsons that aired in 1997, a cadet camp commander addresses his prepubescent graduates with a rousing speech that prepares these lowly grunts for a future filled with nothing more heroic than… well, grunt work. 'The wars of the future will not be fought on the battlefield or at sea', the commander announces, 'They will be fought in space, or possibly on top of a very tall mountain. In either case, most of the actual fighting will be done by small robots. And as you go forth today, remember always your duty is clear: to build and maintain those robots'. It's easy to laugh at this (it's funny, after all), and was particularly so in 1997, when the notion of robots taking over our lives still belonged more or less in science fiction, not in the headlines of major news outlets.


Seven ways artificial intelligence can be used for marketing

#artificialintelligence

And one must not underestimate China's Google equivalent, Baidu, which has launched its intelligent virtual assistant Duer. Quill Engage aims to provide intelligent narratives that efficiently communicate the insights buried in big data that people can comprehend, act on and trust. Automated Insights also offers specific services aimed at the marketing industry: it can automatically generate campaign summaries, ad performance overviews and brand management reports. The Grid offers AI websites that design themselves by algorithmically generating website designs and improving them based on user behaviour.


The Missing Piece Of Marketing Automation That Could Change Everything

#artificialintelligence

Marketing automation platforms save time, improve efficiency and increase productivity; but, they do not provide deep insight into the 2.5 quintillion bytes of data being created every day as people move from screen to screen consuming information and making buying decisions. In November 2013, IBM introduced the Watson Ecosystem Program, opening up Watson as a development platform and giving companies the ability to build applications powered by Watson's cognitive computing intelligence. Watson is a cognitive technology that processes information more like a human than a computer -- by understanding natural language, generating hypotheses based on evidence, and learning as it goes. Rather than simply automating manual tasks, artificial intelligence adds a cognitive layer that infinitely expands marketers' ability to process data, identify patterns, and build intelligent strategies and content faster, cheaper and more effectively than humans.


L&D QuestionTime - Carrie Remington - Learning Professional Network

#artificialintelligence

Rather than bombard or bore learners, I prefer to develop user-centric learning resources that offer the workforce real benefits – making them better at what they do, saving them time, or allowing them to meet their objective criteria. Carrie is Head of Learning & Development at Volume: an award-winning global provider of digital learning content, technology and innovation, offering a full range of services – from cognitive learning and gamification to performance support and SaaS learning platforms. Armed with an extensive background in off- and online marketing, a deep understanding of learning methodologies, and this commitment to advanced technologies, Carrie drives her team to develop learning solutions that make a lasting impact on each and every employee. Supported by Volume's wider Learning & Development Practice, Carrie provides companies with real-time performance and support resources; libraries of instantly accessible digital multimedia content; and the ability to create an army of subject specialists who can add true value.


Seven ways artificial intelligence can be used for marketing

#artificialintelligence

And one must not underestimate China's Google equivalent, Baidu, which has launched its intelligent virtual assistant Duer. Quill aims to provide intelligent narratives that efficiently communicate the insights buried in big data that people can comprehend, act on and trust. Automated Insights also offers specific services aimed at the marketing industry: it can automatically generate campaign summaries, ad performance overviews and brand management reports. The Grid offers AI websites that design themselves by algorithmically generating website designs and improving them based on user behaviour.


Mauna Kea Tech : ologies : Announces its FY 2015 Results 4-Traders

#artificialintelligence

Benoît Jacheet, Chief Financial Officer of Mauna Kea Technologies, stated: "2015 was a critical year in the implementation of our updated strategic plan and this affected our sales performance.


HPE Floats Machine Learning in the Cloud

#artificialintelligence

Hewlett Packard Enterprise last week announced the public availability of its HPE Haven OnDemand Machine Learning as a Service. Haven OnDemand offers Predict and Recommend capabilities that let developers view patterns in business data to optimize business performance and build a set of self-learning functions that analyze, predict and issue alerts based on structured data sets. Advanced text analysis extracts the key meaning from language using concept extraction capabilities to obtain concepts and sentiment from text sources, HPE said. A lot of companies offer Machine Learning as a Service; Butler Analytics lists a dozen.