Collaborating Authors

Healthcare Websites and Patient Engagement


As part of our ongoing work in healthcare, LiquidHub routinely surveys and assesses healthcare sites related to pharma, health insurance, hospitals, and healthcare systems. This report is focused on hospital and healthcare systems, specifically assessing publicly available content. We apply a rigorous methodology to competitive and comparative reviews, looking across the entire public facing digital brand ecosystem, following the customer/patient journey from consideration through transaction and usage. This exploration is about understanding the sites' experience on a holistic level.

Survey: 18 percent of healthcare employees willing to sell patient data


Nearly one in five employees in the healthcare field said they're willing to sell confidential data like login credentials to unauthorized parties, a new survey from Accenture claims. Nearly one quarter of the survey's respondents said they know someone in their organization who has sold their credentials or access to an unauthorized outsider. Microsoft is trying again to tackle the healthcare market with a concerted strategy involving artificial intelligence, productivity tools, and partnerships. "Employees have a key role in the healthcare industry's battle with cyber criminals," John Schoew, leader of Accenture's Health & Public Service Security practice in North America, said. "As payers and providers invest in digital to transform productivity, cut costs and improve quality, they need a multi-pronged approach to data security that involves consistent and relevant training, multiple security techniques to protect data and continuous monitoring for anomalous behavior."

Personalized Healthcare for Patients Access to Price Transparency

AAAI Conferences

We created an intelligent system that can accurately predict the price of an elective health care expense before the service is give, A database of paid health care claims is used to determine the price paid for elective services for each provider and insurance product. The tool has been in use by Capital District Physician's Health Plan Inc. since August 2016.

Patients Know Best and Healthcare Communications join forces


Patients Know Best and Healthcare Communications have partnered up to offer a "digital-first" experience for patients. The partnership will allow patients to interact with their healthcare information via a mobile device at every touch point of their journey – from referral to discharge. It is hoped the partnership will improve the way patients interact with health and care services and create a more seamless experience. Kenny Bloxham, managing director at Healthcare Communications said: "This partnership offers patients a superior digital-first user experience. Every piece of the patient's healthcare information is now available within a few taps on their smartphone. "From accessing their health record to attending a virtual clinic or completing a follow-up e-form, our partnership means NHS trusts can capitalise on two multi-award-winning solutions in one platform.