This story was delivered to BI Intelligence IoT Briefing subscribers. To learn more and subscribe, please click here. Smart-home voice assistants help to organize connected homes and provide great utility to consumers, allowing them to control devices, look up information, communicate with friends and family, and buy goods or request services. This provides a lucrative opportunity for companies to gain users and bring them into their larger ecosystems. Here's are a couple of the moves companies made to start or expand their presence in the smart home voice assistant market: Both companies are looking to the smart home voice assistant as a pillar of a growing ecosystem.
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Smart speakers are the fastest growing consumer technology since the smartphone. A key question for business leaders to consider right now is: How will the voice assistant movement affect the way your customers shop, and how will you, in turn, need to adapt in terms of how to market and sell your products and services? Your ultimate goal should be for a voice interface to overlay all of your customer touch points, from smart speakers and voice assistants to your website, apps, phone lines, and even in-store experiences. For this, you'll need to develop your skills and understanding of voice user interface (VUI) design practices so that you can match a user's context and needs with your solution. You'll want to integrate your voice strategy with your current line of business systems to take advantage of the intelligence you already have.
Xiaomi revealed through its Mi Community that it will offer a new voice assistant speaker for $30 in January. Sold by Xiaomi subsidiary Yeelight, the big deal with this device is that it will sport two virtual assistants: One based on Xiaomi artificial intelligence technology to be used within China, and Amazon Alexa for customers located in the Western market. This dual-A.I. support enables Yeelight to sell the voice assistant speaker on a global scale.
It can be difficult to view the rise of voice assistants as a whole as more voice assistants and their smart speaker devices enter the market. We created a timeline of voice assistants for you to see how the voice revolution evolved since its beginnings in the early 1960s. When you look at the timeline, you can easily see four distinct eras of voice assistant history. It all began with what we'd like to call the Origin period. IBM became the first to introduce a voice assistant with its Shoebox device.