Viewers are more likely to be paying attention, and the clips ultimately reach a larger audience due to highlight reel replays and social media shares. First, by tuning an algorithm to look for specific entities -- in this case sponsors' logos -- cognitive technology can find and quantify brand placements in a video. With AI technology, production teams could efficiently source relevant content to integrate past segments into the current broadcast. To beat the competition, sports networks can utilize AI technology to provide an engaging viewer experience.
Whether you're training for a marathon race or gearing up for a marathon of binge-watching TV, both athletes and casual sports fans can benefit from advances in sports video. Due to its widespread appeal, high demand, and abundance of related data, sports video is a prime candidate for innovation. Cognitive technology is teed up to enhance the viewer experience and maximize advertising revenue. What's more, AI technology can disrupt the game itself. Here are the three main players in sports broadcasting that stand to gain the most from cognitive advancements in video technology.
The use of artificial intelligence in sports isn't a major surprise, given the advancement in technology. Rise in computing power, availability of massive amount of data and an increased willingness of stakeholders to leverage such tools are the three principal reasons why the role of artificial intelligence in sports has gained a lot more importance recently. Someone who thinks the application of artificial intelligence in sports is limited to improving the performance of players is in for a pleasant shock. That's because there are many more avenues where AI is used. Here we list 9 applications that AI has found in the world of sports.
The advent of technologies such as machine learning and artificial intelligence has turned our lives upside-down. By making machines behave, think, and act like human begins, artificial intelligence is changing the face of every industry, including sports. AI is bringing a radical transformation in sports like football/soccer, formula 1, and many others. The technology is being used for strategizing, training, advertising, broadcasting, and various other purposes. You are in the right place.
As fans around the world get ready to head to Russia for the 2018 FIFA World Cup this June, FOX Sports and IBM are launching a historical AI collaboration across multiple FOX Sports properties and programming-- the first of its kind for the broadcaster. Beginning with the 2018 FIFA World Cup, FOX Sports is tapping IBM Watson Media's specialized AI video technology and IBM iX's proven expertise in designing user experiences to streamline production workflows to quickly classify, edit and access match highlights in near real-time. The advancements to production and distribution will enable FOX Sports to curate engaging video clips and match highlights so that sports enthusiasts back home don't miss a single play, penalty kick, or goal. With 64 matches played over 32 days by 32 competing teams, the World Cup is one of the most highly anticipated global sporting events. The 2014 World Cup attracted 3.2 billion viewers on television and an estimated 280 million online viewers.