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Dooly closes on $20M for AI-based tools to help salespeople with their busywork – TechCrunch


Robotic process automation has taken the enterprise world by storm by providing a set of tools for those doing repetitive, volume-based tasks to use software to remove some of that labor to let those people focus on more complicated tasks. Today a startup that's taken some of that ethos and is applying it to more individualized work -- that of salespeople -- is announcing some funding. Dooly, a Vancouver, Canada-based startup that has built a set of AI-based tools that automate the busywork that goes into updating data in their sales software, and namely Salesforce, has picked up $20 million in funding to build out its business, which to date has picked up a number of customers among the sales teams of enterprise-focused software companies. They include Airtable, Asana, Intercom, Contentful, Vidyard, BigCommerce, Liftoff and CrowdRiff. Its aim is to make sales software more useful for salespeople by eliminating the work that goes into inputting data into those systems.