Americans look at their phone an average of 52 times a day, a new study has found. The shocking statistic means that with an estimated 270 million Americans, we are viewing smartphones about 14 billion times per day. However, Deloitte's U.S. edition of the '2018 Global Mobile Consumer Survey' found 39 per cent of consumers now believe they use their smartphones too much. While smartphone penetration continued to increase this year, the same was not true for tablets. They suffered the largest year-over-year decline in market penetration of any device category, per the survey, slipping 5 percent (from 62 percent to 57 percent) and seem to now have more specific uses among different age groups.
Nearly 70 Percent of Taxpayers Support Use of AI to Improve Accuracy of Filings, Accenture Global Survey Finds'Digital tax assistant' could prove especially beneficial to 40 percent of taxpayers who reported making filing errors NEW YORK; Feb. 20, 2018 – Nearly 70 percent of taxpayers in 12 countries said they would use AI to improve the accuracy of tax filings, according to a new study by Accenture (NYSE: ACN), which also found that more than 40 percent of taxpayers reported making a filing error in the last 24 months. The Accenture Digital Taxpayers Research asked more than 6,500 taxpayers across Europe, Asia-Pacific and North America who interacted with their tax authority in the prior 12 months about their experiences with, attitudes about and expectations of revenue authorities. The findings indicate that in an era in which people around the world expect easy and simple consumer experiences, tax rules and regulations still confuse citizens. For instance, 38 percent of respondents said they are not confident they pay the right amount of tax, and 44 percent said they feel their tax knowledge could be improved. While most respondents said they have limited contact with their revenue authorities after filing a tax form, half (51 percent) reported contacting their revenue authority once or twice in the past year, with 20 percent reporting three or more contacts.
One of the newer technologies getting buzz these days is the voice-enabled digital assistant – and new data from Accenture [pdf] suggests that it's not all hype. In fact, the use of embedded voice-enabled digital assistants in smartphones and PC/laptops has reached the mainstream among 14-17-year-olds, per Accenture's survey of almost 26,000 consumers across 26 countries. The results indicate that 31% of 14-17-year-olds regularly use voice-enabled digital assistants, with another 20% just getting started using them. Adoption – not surprisingly – declines with age, but still remains above one-third (38%) of Millennials (18-34) and higher than one-quarter (27%) of Gen Xers (35-54). Although only 15% of Boomers (55) are currently using voice-enabled digital assistants, another 35% are interested in doing so.
It was interesting to note the impact of social pressure. In general, people were more comfortable using voice commands when by themselves first, then with friends next, and then not so much with people they don't know very well. As an exception to this, people feel a bit more self-conscious about doing so when in a restaurant by themselves, and the presence of friends made them more likely to use voice commands with their smartphones (it grew from 23.1% to 28.4% of people being likely or very likely to do so). Some of our respondents were even likely or very likely to use voice commands in a public restroom (13%) or in a theater (7.7%).