If there's a human being who knows more about virtual reality than Kevin Kelly, I'd sure like to make their acquaintance. Kevin was WIRED's founding executive editor in 1992 and has long been our Senior Maverick. But he was experimenting with, reporting on, and writing about experiential platforms long before WIRED existed. Which is why Kevin's was the first number I dialed after visiting the (until now) mysterious startup Magic Leap in suburban South Florida. Who better to write our cover story on Rony Abovitz's provocative "mixed reality" technology--digital overlays on the real world--than a man who helped define the way WIRED and everyone else think about new media?
Most of our shows are Hosted BY Reality Stars! We will be talking about your favorite Reality TV Shows, but will also have other real life things to share with the fans of Reality TV! We are more than a reality talk show, we are RAD REALITY! The Rad Reality Show was Founded by Ron Radkiewicz, who sadly passed at the early age of 40 in 2011. We proudly continue the show in his honor and as his legacy.
Magic Leap just announced its intention to focus on the enterprise market, after years of branding itself as a consumer device company. The corporate press release blamed COVID-19 for the required pivot, and nearly 1,000 employee have been laid-off; almost half its workforce. However, this shift toward the enterprise market is not driven by the COVID-19 crisis. It is a case of augmented reality (AR), virtual reality (VR), and remote reality (RR) hitting up against economic reality (ER). Only a minority of (regular) people are willing to pay a lot of money for experiences that can't populate their Instagram feed.
Mozilla has announced Firefox Reality, a new version of its Firefox browser that's designed specifically for virtual and augmented reality headsets. "We believe that the future of the web will be heavily intertwined with virtual and augmented reality, and that future will live through browsers," Mozilla's vice president of technology strategy Sean White said. "That's why we're building Firefox Reality, a new kind of web browser that has been designed from the ground up to work on stand-alone virtual and augmented reality (or mixed reality) headsets." Mozilla believes that Firefox Reality is part of its mission to make sure that the internet is an open and accessible resource. This also means that the company wants to make sure that it remains in the frontlines of virtual and augmented reality.