Website Performance Research SEMrush Study 2018

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Page load speed is the first thing you notice when you visit a website, but you will only notice it if the website is too slow. Page speed is a huge part of the user experience, so it is no wonder it has officially become a ranking factor for mobile searches and has been one for desktop for ages. Numerous studies on the correlation between page load speed and bounce rates have come to some rather alarming conclusions: every millisecond counts. With our new website performance research, we wanted to add a silver lining to the daunting statistics and prove that there is plenty of room for improvement in your website performance. Our research will help you structure your workflow when dealing with site performance optimization.



Top Twitter Trends in Content Marketing in 2019 - SEMrush Study

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To keep up with the latest content marketing trends, marketers need to know what is being talked about in their industry. Social networks are a very effective channel for sharing information and discussing buzz between professionals in any field, including content marketing. One of the fastest and most concise ways to share a trend with a big audience is writing a tweet -- Twitter 326 million monthly active users, and you can reach your target audience just by using the right hashtags. It is also a great opportunity to discover what content marketers find interesting and what they are discussing right now. To help you stay up to date and adjust your content marketing strategy accordingly, we have decided to spot the top content marketing trends on Twitter.


11 Most Common On-site SEO Mistakes - SEMrush Study

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If you want to make sure your webpages rank well in search engines, it's essential to have a basic knowledge of search engine optimization (SEO). But the truth is, many people don't. SEMrush's research shows that website owners often struggle with technical SEO. That's no surprise, because the average SEO checklist contains more than a dozen issues to address before a site can truly succeed. But which SEO issues do you really need to focus on?


How to Harness AI in your Content Marketing Strategy

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Content marketers must produce content in quantity – MYTH! The marketer's goal is to produce results. It's important to understand what content works (quality) over the misguided goals of quantity. AI does the heavy lifting of the content audit even for brands with a high volume of content assets. A COMPETITIVE AUDIT ISVITAL Don't skip the competitive audit.