Page load speed is the first thing you notice when you visit a website, but you will only notice it if the website is too slow. Page speed is a huge part of the user experience, so it is no wonder it has officially become a ranking factor for mobile searches and has been one for desktop for ages. Numerous studies on the correlation between page load speed and bounce rates have come to some rather alarming conclusions: every millisecond counts. With our new website performance research, we wanted to add a silver lining to the daunting statistics and prove that there is plenty of room for improvement in your website performance. Our research will help you structure your workflow when dealing with site performance optimization.
If you want to make sure your webpages rank well in search engines, it's essential to have a basic knowledge of search engine optimization (SEO). But the truth is, many people don't. SEMrush's research shows that website owners often struggle with technical SEO. That's no surprise, because the average SEO checklist contains more than a dozen issues to address before a site can truly succeed. But which SEO issues do you really need to focus on?
Content marketers must produce content in quantity – MYTH! The marketer's goal is to produce results. It's important to understand what content works (quality) over the misguided goals of quantity. AI does the heavy lifting of the content audit even for brands with a high volume of content assets. A COMPETITIVE AUDIT ISVITAL Don't skip the competitive audit.
Have you noticed the accelerated pace of artificial intelligence in the world? Seventy-five percent of the movies watched on Netflix and one-third of product sales on Amazon are powered by AI. Voice activated devices such as iPhone Siri, Amazon Echo and Google Home are powered by AI. The medical industry is using AI to make better diagnoses. We revealed how companies can deliver a more personalized online experience using AI powered personalization, predictive analytics and autonomous delivery of content recommendations resulting in a better customer experience.