Without a doubt, 2016 was an amazing year for Machine Learning (ML) and Artificial Intelligence (AI) awareness in the press. But most people probably can't name 3 applications for machine learning, other than self-driving cars and perhaps their voice activated assistant hiding in their phone. There's also a lot of confusion about where the Artificial Intelligence program actually exists. When you ask Siri to play a song or tell you what the weather will be like tomorrow, does "she" live in your phone or in the Apple cloud? And while you ponder those obscure question, many investors and technology recommenders are trying to determine whether,,, or will provide the best underlying hardware chips, for which application and why.
You don't have to agree with Elon Musk's apocalyptic fears of artificial intelligence to be concerned that, in the rush to apply the technology in the real world, some algorithms could inadvertently cause harm. This type of self-learning software powers Uber's self-driving cars, helps Facebook identify people in social-media posts, and let's Amazon's Alexa understand your questions. Now DeepMind, the London-based AI company owned by Alphabet Inc., has developed a simple test to check if these new algorithms are safe.
The biggest hardware and software arrival since the iPad in 2010 has been Amazon's Echo voice-controlled intelligent speaker, powered by its Alexa software assistant. But just because you're not seeing amazing new consumer tech products on Amazon, in the app stores, or at the Apple Store or Best Buy, that doesn't mean the tech revolution is stuck or stopped. They are: Artificial intelligence / machine learning, augmented reality, virtual reality, robotics and drones, smart homes, self-driving cars, and digital health / wearables. Google has changed its entire corporate mission to be "AI first" and, with Google Home and Google Assistant, to perform tasks via voice commands and eventually hold real, unstructured conversations.
The uses of artificial intelligence (AI) that get the most press are usually the big, splashy ones. Whether it's IBM's Watson beating Ken Jennings at Jeopardy, DeepMind besting Lee Sedol at Go, the massive influx of news about self-driving cars, the growing personal marketplace, or Elon Musk's increasingly public trepidation, these kinds of AI stories have a way of capturing public attention. But quietly, AI powers search and recommendation engines at places like Google and Netflix, filters out obscene images on your favorite social networks, and proves complex mathematical theorems. You probably hear far less about AI applications in retail. However, AI in retail is something that will affect everyone who shops online in the coming years.
Artificial intelligence (AI) is playing an increasingly influential role in the modern world, powering more of the technology that impacts people's daily lives. For digital marketers, it allows for more sophisticated online advertising, content creation, translations, email campaigns, web design and conversion optimization. Outside the marketing industry, AI underpins some of the tools and sites that people use every day. It is behind the personal virtual assistants in the latest iPhone, Google Home, and Amazon Echo. It is used to recommend what films you watch on Netflix or what songs you listen to on Spotify, steers conversations you have with your favorite retailers, and powers self-driving cars and trucks that are set to become commonplace on roads around the world.