Over the last few years, emojis have become a ubiquitous form of communication. The tiny digital icons, found on your smartphone keyboard and elsewhere, connect users and have become their own language. The original emojis, designed by Japanese mobile provider NTT DoCoMo and released in 1999, were even recently acquired by the Museum of Modern Art in New York. Not surprisingly, Hollywood has taken note. Exclusive emojis now accompany film releases and TV show premieres as part of studio and network marketing campaigns, and an emoji movie is scheduled for release by Sony Pictures Animation in the summer.
Over the last few years, emojis have become a ubiquitous form of communication. The tiny digital icons, ION: needed? Not surprisingly, Hollywood has taken note. Exclusive emojis now accompany film releases and TV show premieres as part of studio and network marketing campaigns, and an emoji movie is scheduled for release by Sony Pictures Animation in the summer. "As storytellers, we're always trying to tell stories that really connect with people," said Tony Leondis, director and co-writer of "The Emoji Movie."
If you've ever wondered what emojis would look like if they were anthropomorphized to look like mutated Pac-Man characters, just take a look at the first image from Sony's upcoming Emojimovie: Express Yourself. The project, which we were hoping was a joke when it was being bounced around last year, will star The Late Late Show host James Corden and Broad City's Ilana Glazer when it hits theaters on August 11, 2017. According to The Hollywood Reporter, the film centers on Textopolis, a world inside our phones where emojis live. While most have only one facial expression, the movie will follow a unique emoji named Gene (played by Silicon Valley's T.J. Miller) who can show multiple expressions. In an effort to be "normal," he teams up with a friend, Hi-5 (Corden), and the infamous Jailbreak (Glazer) to find a fix.
"Modern Family" star Sofia Vergara has just been cast in "Emoji Movie." On her Instagram account, the actress revealed that she will be playing the role of a Flamenco dancer. Her post shows side-by-side photos of Vergara and her animated counterpart. According to US Weekly, "Emoji Movie" will center on a slew of characters based on the emojis typically used when sending text messages. Other cast members include T.J. Miller, Patrick Stewart, Maya Rudolph, Anna Faris, James Corden and Rob Riggle.
"The Emoji Movie" succeeded from its zero percent score on Rotten Tomatoes Friday after one reviewer gave the film a certified-fresh review, bumping its score up to 3 percent. Betsy Bozdech is the first critic to give the movie a positive review. The reviewer responsible for the boosted score hails from Common Sense Media, claiming the 3D computer-animated comedy flick "isn't bad, but it isn't great, either. Common Sense Media aims to educate parents with quality reviews on the latest media and technology arrivals. The review on the Sony-Columbia Pictures collaboration evaluates the movie's educational value, positive messages, positive role models and language, among other factors.