Twitter knows it has an ad problem. On Tuesday, the company announced a series of reforms aimed at disclosing more information about its ads. This new policy followed reports that the social media behemoth's own tools were used by Russia-linked groups in an attempt to influence the 2016 presidential election, and represents a good first step toward cleaning up Twitter's ecosystem. And while the moves may indeed be that much needed step in the right direction, they alone will not end the disinformation that seems to thrive on Twitter. What's more, Twitter's policies are just that: policies.
YouTube has released its latest transparency report on Thursday detailing the content its removed from the platform this past quarter. The YouTube Community Guidelines report released on Thursday mainly focuses on videos that were removed from the site due to violations of the company's policies. In total, YouTube removed more than 58 million videos between July 1 and September 30 of this year for breaking community guidelines. In a blog post announcing the release of the latest report, YouTube boasts of its faster response in enforcing its policies from previous quarters. The company also announced some firsts for its latest transparency report.
Twitter just announced a new Ads Transparency Center (ATC), a new way to help you identify who is advertising on the social media service. Similar to Facebook's View Ads, set to launch this week (as well as a new change to active Page ads), Twitter's transparency tools will let users search for and see who is buying ads, with even more detail on US federal political campaign ads that includes billing information, ad spend, impression data, and demographic targeting data. To find ads from any advertiser, all you need to do is search the Ads Transparency Center for the specific user handle you're looking for, and it will show you all the ad campaigns run in the last seven days from that user. You don't even have to have a Twitter account to access the Transparency Center. The company will also add a visual badge and disclaimer information on any ads for US federal political campaigns.
And we shouldn't expect the hype to die down any time soon. One day, of course, AI will become just another commonplace technology in our daily lives – much like the smartphone, the internet, the desktop and the pocket calculator all became at various points throughout recent history. But for now, AI is still an exciting new technology that's bursting with as yet unrealized potential, and 2019 will undoubtedly see some astonishing breakthroughs, as well as continued attention and enthusiasm from the media and tech spheres. But what sort of things can we expect? With 2018 now coming to a close, let's take a peep into our crystal ball and start asking what the future holds for AI and the impact it will have on businesses over the next twelve months.
The last week or so has seen a lot of activity around Meltdown and Spectre, two CPU flaws in modern chips from the likes of AMD and Intel. Apple, Microsoft and Google have provided interim fixes for their respective hardware, but it will take much more than simple patches (that can cause more harm than good) to truly eradicate the issue. Just a few hours after Intel revealed that there may be more slowdowns from its Meltdown processor fix, the company's CEO Brian Krzanich has written an open letter to further detail the steps Intel is taking to deal with the issues.