A few months ago, I received a Wunderman Thompson's newsletter in which, as if it were a chapter in Black Mirror, it affirmed the existence of a mixed physical-virtual universe called Metaverse. With intrigue, I searched on the internet and found out that Facebook would become a Metaverse company rather than a social media one, so they were planning to hire 10,000 people to work in it. Another news said that the video game developer and publisher Epic Games, owner of the popular Fortnite, got a $ 1 billion investment to develop their Metaverse. These companies and many more have followed the same vision. So, what is the metaverse?
Did you miss a session from GamesBeat's latest event? It's going to take many years and lots of technology breakthroughs to actually make the metaverse happen. The challenge is, the metaverse is really not one thing any more than computing is one thing. A whole series of components are needed to make it work, and those components will differ across use cases. For example, the kind of enterprise metaverse environment needed in a manufacturing or health care setting is very different from the kind needed to collaborate on a piece of software in a workgroup setting. The metaverse will be driven in the next several years by solutions to particular problems, and not by a blanket, horizontal capability, although obviously there will be some horizontal components that cross the solution boundaries.
The metaverse envisions a new way to interact with humans and bots. It allows them to socialize, shop, do business, and play games. This is the metaverse of tomorrow. If the metaverse is only the internet, what about the internet's future? In 99.99% of cases, if the term is correctly used you can replace "metaverse", with "internet", and it will mean the exact same thing.
A 500-square-metre plot of virtual real estate has sold for $2.43 million, breaking the record for the largest ever metaverse land acquisition. The purchase by the firm Metaverse Group is more than double the previous record for a sale of land or property within a virtual reality world. It follows recent announcements from Meta (formerly Facebook), Microsoft and Nike to focus on the metaverse – a computer-simulated space in which people work, play and interact as avatars. The Metaverse Group describes itself as "the world's first virtual real estate company", and focuses on buying, developing and selling real estate within the metaverse. "We are happy to make history by closing the largest public metaverse land acquisition to date," Metaverse Group CEO Andrew Kiguel said in a statement.
The age-old Metaverse that once existed only in our dreams is fast becoming a reality. Imagine being able to enter a reality of your dreams and to meet people from anywhere around the world who think and dream just like you. A place where humans are not limited to their location or physical capabilities- in the Metaverse you enter a realm of unimaginable possibilities. Facebook's decision to go Meta is just one of the examples of the world's push in that direction. The Metaverse is a term that was originally devised by the novelist Neil Stephenson in 1992 in describing an online universe in which users can fully immerse themselves.