Let's face it – generating traffic from search engines is hard work. It is much easier to buy traffic. But we all know that organic traffic converts better so this is usually the primary goal for online marketers. So, naturally, everybody's question is: how to improve SEO ranking for your website? I've put together 7 helpful tips to do exactly that, let's take a look at them one by one.
This is the last article in a series of guides for content specialists on how to write successfully both for people and search engines in 2018. Check out previous posts and stay tuned for new updates. Effective Content Marketing has always been based on a well-organised content strategy, clearly defined targets, and constant analysis of the results. How can you determine the success of your digital content? How do you figure out what kind of content attracts your audience and allows you to achieve your marketing goals?
Struggling to get more organic traffic from Google? One of the key factors that affects traffic is the authority of your website. The higher the authority the easier it will be to get traffic to your website. Even though Google ranks pages not websites, it is still easier to rank pages for relevant keywords with a high authority website. In SEMrush you will see a number allocated to a domain called an'authority score' previously known as the domain score. This measures the importance of a domain on a 100 point scale, the higher the number the stronger the authority.
For many business owners, SEO is a vital long-term investment to grow their business. When executed properly, SEO can attract new customers through high placement on Google search results. So if your business can't be found using relevant search terms, your competitor is likely taking your place--and, ultimately, your business. But you can help give your business a competitive edge by staying on top of emerging SEO trends. Choose a topic that your customers care about and write an in-depth analysis on the topic drawn from your research and expertise.
Every business I know of wants to increase sales and make more money. In today's technical and online environment, the only way to be successful is to have a steady flow of traffic to your website. Because Google is a major source of traffic, ranking high in the search results is critical. You need to set up your website correctly to bring in qualified leads that can then be converted into paying customers. If you rank better in organic search, then you should get more website traffic from search engines. But when your website experiences a significant drop in organic search rankings, you will lose traffic, business, and revenue.