This post was co-authored by the extended Microsoft Connected Vehicle Platform (MCVP) team. A connected vehicle solution must enable a fleet of potentially millions of vehicles, distributed around the world, to deliver intuitive experiences including infotainment, entertainment, productivity, driver safety, driver assistance. In addition to these services in the vehicle, a connected vehicle solution is critical for fleet solutions like ride and car sharing as well as phone apps that incorporate the context of the user and the journey. Imagine you are driving to your vacation destination and you start your conference call from home while you are packing. When you transition to the shared vehicle, the route planning takes into account the best route for connectivity and easy driving and adjusts the microphone sensitivity during the call in the back seat.
This post was co-authored by the extended Azure Mobility Team. The past year has been eventful for a lot of reasons. At Microsoft, we've expanded our partnerships, including Volkswagen, LG Electronics, Faurecia, TomTom, and more, and taken the wraps off new thinking such as at CES, where we recently demonstrated our approach to in-vehicle compute and software architecture. Looking ahead, areas that were once nominally related now come into sharper focus as the supporting technologies are deployed and the various industry verticals mature. The welcoming of a new year is a good time to pause and take in what is happening in our industry and in related ones with an aim to developing a view on where it's all heading.
Karl Benz and Henry Ford revolutionized transportation with the initial development and mass production of the automobile. Now, more than a century later, the automotive industry is poised to transform transportation again, with a push to develop connected, personalized and autonomous driving experiences, electric vehicles and new mobility business models from ride-sharing to ride-hailing and multimodal, smart transportation concepts. This industry is expected to see significant growth, becoming a $6.6T industry by 2030, with disruptive business models accounting for 25 percent of all revenues, according to consulting firm, McKinsey & Company. From shared vehicle services to fully electric transportation, manufacturers are developing new products and services to enable large fleets offering mobility-as-a-service, which will increasingly replace individual car ownership. This involves modernizing the in-vehicle experience with productivity, entertainment, and personal assistants that are safe and secure, following users across different transport modes, adding value for businesses and consumers alike.
Last year the average American spent more than 290 hours behind the wheel of a car – that's roughly equivalent to seven 40-hour weeks – according to a report published by the AAA Foundation. When you expand that globally, the amount of time we spend driving is staggering. That's why automakers like Renault-Nissan, Volvo, BMW and Toyota are embracing the Internet of Things (IoT) to provide new ways to help drivers stay safe, connected and productive during their time on the road.
CES is always an exciting time as we eagerly await the new innovations and technologies that will shape our future. This year, one thing was evident: CES 2019 was the year of artificial intelligence (AI). AI is everywhere, making innovation faster and more accessible. AI is redefining the experiences we have across our daily lives and the experiences we have in one of the places we spend a good portion of our time--the automobile. Microsoft's vision for automotive is to enable connected, productive and safe mobility experiences anywhere for the customer along their journey.