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Gartner: AI will drive business value by supporting human decisions


Gartner estimates that AI won't replace the workforce but instead will help to drive business value by supporting human decisions. The use of AI to increase productivity rather than replace human workers will help to quell some fears around the adoption of artificial intelligence. "Augmented intelligence is all about people taking advantage of AI. As AI technology evolves, the combined human and AI capabilities that augmented intelligence allows will deliver the greatest benefits to enterprises." Gartner is predicting the adoption of AI will generate $2.9 trillion in business value in 2021.

How to catapult your IT value? Rethink the IT operating model


Chief information officers often talk about their "IT operating model." This overly complex term describes the core activities needed to run an IT organization. IT does not exist in a vacuum. It serves specific business needs with operational responsibilities linked to revenue, cost, and risk. An IT operating model helps ensure that IT maintains operational excellence, delivers the right services to stakeholders, and supports the overall business direction and strategy.

Webinar: "How Conversational Intelligence Drives Better Business Outcomes"


In spite of the hype around omnichannel customer journeys, many businesses regard the phone as their primary channel for converting leads, making appointments and bringing in new customers. As communication paths between brands and customers change, call intelligence has morphed into "conversational intelligence." Marchex, a conversational intelligence solution provider focused on solving marketing and sales challenges for businesses, has developed an adaptive approach to applying both analytics and elements of AI to help identify deep consumer intent and recover "lost sales" in order to boost business outcomes. In this free webinar (Tuesday, December 10th), Opus Research and Marchex discuss how conversational intelligence can drive better business outcomes that can be measured and validated to convert leads, increase close rates and associated revenue increases. Don't miss this opportunity to boost sales outcomes with conversational intelligence.

AI will drive business value via decision support, human augmentation ZDNet


Artificial intelligence will drive worker productivity in the years ahead primarily through decision support as humans everywhere get a crutch when it is time to make a call, according to a Gartner estimate. Gartner estimates that artificial intelligence augmentation will create $2.9 trillion in business value and 6.2 billion hours of worker productivity in 2021. The general idea from Gartner is that augmented intelligence won't take over human tasks, but improve learning, decision making and experiences. This combination of human and AI knowhow will drive productivity for enterprises. What is artificial general intelligence?

How intelligence and AI drives business innovation


AI will also invigorate new ways of thinking about skills and training, to ensure that workers are trained and prepared for the future, whilst at the same time ensuring there is sufficient talent available for new or evolved roles. Talent retention across the digital advertising industry is a challenge in itself already, but the impending pressure on talent attraction with the likes of Brexit, make this even more demanding. Whether London continues being a talent hub in Europe, or not, will depend in part on what governments decide about the ability to attract cross borders talent – but it will also depend on business's preparedness for the impending shift in talent demands as a result of AI's integration into the world of business.