There are big changes afoot for Google Cloud Platform's storage offerings. On Thursday, the company announced a complete overhaul of the storage options available to customers, complete with new storage tiers and reduced pricing. Customers that need incredibly high availability storage can use Google's new fully managed Multi-Regional Cloud Storage service, which will replicate data across multiple Google Cloud data centers in different areas for high-uptime access. On the opposite end of the spectrum, the company also launched a new Coldline storage service that's designed for data accessed less than once a year like backups. The storage changes are part of Google's overall pitch to capture businesses in a highly-competitive cloud market.
Google Cloud Platform rolled out new replication and transfer options for its storage including dual-regional replication for data, more redundancy choices and a developer library for C . The storage updates, announced at Google Cloud Next in London, offer more control for customers as well as options for analytics workloads. Google Cloud Storage is getting new dual-regional options where customers can pair specific Google Cloud regions. The idea is that this dual-regional service provides business continuity, availability and low latency. Customers will be able to pick their storage bucket and pair regions so that data will be automatically replicated.
Amazon Web Services made a series of price cuts on Tuesday and simplified what customers pay for its storage products. The company's popular Simple Storage Service (S3) has had its six pricing tiers cut down to three, along with a corresponding price cut of roughly 16 percent to 25 percent. Glacier, AWS's storage service for data that doesn't need to be accessed frequently, now has a trio of retrieval options. Companies can have quicker access to their data if they pay more or get cheaper access if they're willing to wait. Glacier users also get a 43 percent price cut.
Google Cloud is launching a storage plan that features fixed monthly pricing for a year and covers bursts in a move to give enterprises more predictable costs for budgeting. The plan, called Storage Growth Plan for Google Cloud Storage, is timely given enterprise concerns over costs. Variable pricing for cloud infrastructure can give CFOs agita even though there are returns from agility as well as lower capital expenses. Cloud storage costs can be volatile as data shifts locations and sits on different tiers. In addition, backup, replication and workloads for analytics and machine learning can all jack up costs.