Arianna Huffington's Thrive Global is eyeing greater expansion into clinical operations with its latest acquisition of artificial intelligence platform Boundless Mind. Thrive was founded as a way to end the stress and burnout associated with the demands of the modern workplace, primarily from people being constantly plugged in. The acquisition of Boundless Mind -- which uses technology to interpret and influence behavior -- could nudge Thrive toward deeper involvement in health care. It's a path the tech company has been pursuing since its founding back in November 2016. At that time, Thrive was looking to partner with a South African company with insurance partners across the world, but the arrangement didn't work out.
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Thrive Global, the wellness and behaviour change tech firm founded by Arianna Huffington, has acquired neuroscience-based AI company Boundless Mind. Its technology fuses neuroscience and artificial intelligence to optimise, personalise and target recommendations to users and to inspire positive change. The technology has been used effectively to improve outcomes for products in categories spanning health, fitness, productivity, finance and e-commerce. Huffington said the deal would allow Thrive to further develop its platform to "end the stress and burnout epidemic" and help individuals and organisations "unlock their full potential". "This acquisition is an exciting milestone for Thrive Global," Huffington said.
The company's newest hub will focus support and solutions for the French market Global analytics solution provider, Analytic Partners announces the expansion of its services to France following substantial growth in the EMEA region. Paris will be the fourth European location for Analytic Partners and follows Ireland, Germany, and the UK in serving clients in the growing EMEA marketplace. Founded in 2000, Analytic Partners is an independent global leader with offices throughout the US, Europe, Asia and Australia. The French expansion will enable Analytic Partners to localise its services in the region and pair global insights with local knowledge. Analytic Partners' adaptive, holistic measurement approach along with GPS Enterprise, its proprietary technology for data-driven decision making, and ROI Genome, which allows clients to leverage 20 years of insights for predictive analytics are true differentiators in the French market as it allows brands to adapt and evolve to market disruption and constant change in order to thrive.