Spending on video games in the US jumped to a new April record as locked-down consumers sought refuge in play, industry figures released Friday showed. A total of $1.5 billion was spent on video game hardware, software, accessories and game cards, eclipsing a previous April high of $1.2 billion spent in the US in 2008, according to NPD analyst Mat Piscatella. April was the first full month of tight restrictions on people's movements in the US to prevent the spread of the deadly novel coronavirus. Sales of video game software alone climbed 55 percent to $662 million, a new record high for the month, according to NPD. "Final Fantasy VII: Remake" was the top-selling game during the month, setting a new sales record for the blockbuster vide game franchise, Piscatella's analysis showed. "Call of Duty: Modern Warfare" continued to be a hot seller, being the second most purchased title during April, followed by "Animal Crossing: New Horizons."
US video game spending totaled $1.2 billion in June, according to a new report by NPD Group. That's the most money spent in a June since 2009, and it's a 26 percent increase compared to last year. June is part of a larger trend. Year-to-date spending on game hardware, software, accessories and cards reached $6.6 billion. That's up 19 percent compared to the same period last year.
New York – With large portions of the U.S. population quarantined at home due to the coronavirus pandemic, the demand for video games to provide entertainment is growing dramatically. NPD Group's monthly report for March showed that all game-related purchases -- software, hardware and accessories -- totaled $1.6 billion, a 35 percent increase over the same month last year. The dollar figure was the highest recorded since $1.8 billion was spent in March 2008, according to the report. NPD Group executive Rob Liguori wrote Tuesday, "At NPD, we are tracking weekly consumer spending changes across entertainment due to COVID-19. With schools closing and shelter-in-place orders going out across multiple states, U.S. consumers' habits reflect the need to live primarily indoors for the foreseeable future. "While steep transaction declines are being seen across multiple industries during the pandemic, consumer (spending) on entertainment is strong, especially in video games." Software sales were up 34 percent to $739 million, the highest figure since $787 million was spent in March 2011, per NPD Group. Even with the big month, the first-quarter software sales in 2020 were down 8 percent from the first quarter in 2019, to $1.4 billion. Hardware sales reportedly jumped 63 percent to $461 million last month over March 2019. Per NPD Group, the Nintendo Switch set a sales record in March 2020, doubling sales from the same month a year ago. Xbox One and PlayStation 4 also saw their sales figures rise by more than 25 percent, and console purchases in the first quarter grew by 2 percent to $773 million. Game card and accessory purchases were up 12 percent to $397 million last month vs. March 2019. Leading all game sales for the month was Nintendo's new Animal Crossing: New Horizons. The title had the third-best opening month for a Nintendo game, trailing only Super Smash Bros. Ultimate and Super Smash Bros. Brawl. "Animal Crossing: New Horizons … truly defined March 2020 for the video game market and the corresponding period of social distancing," NPD Group U.S. games industry analyst Mat Piscatella wrote in a blog post Tuesday. "There is a synthesis between this game and this time in history that will leave the two forever connected in the world of video games.
God of War was the best-selling video game of April. God Of War topped video game sales charts in April of 2018, surprising no one. Meanwhile, the PlayStation 4 was the best-selling video game console. Once again, Sony had a very good month. Overall video game spending on hardware, software, accessories and game cards grew by 18% in April over a year ago, reaching $823 million.
Sony's gaming division had a stellar 2018. The PlayStation 4, which launched just over five years ago on Nov. 15, 2013, finished last year with 91.6 million consoles sold to date. For comparison: The PlayStation 3 and its last-gen competitor, the Xbox 360, were on shelves for more than a decade. Neither one sold more than 85 million in double the amount of time. So, yeah: it's fair to say that the PS4 has been pretty successful.