Niantic, which developed hit mobile game Pokemon Go, plans to map the world in 3D with its players' help, its chief executive told Reuters, establishing the startup as a frontrunner in a new facet of digital mapping. What the company describes as an'AR map' is viewed as crucial to advanced augmented reality apps. But how to efficiently collect and process data for it has been a vexing problem that Alphabet Inc's Google, Apple Inc and dozens of startups also have been trying to solve. Mapping will start with public spaces such as parks and plazas. Players would turn on their cameras to visualize characters among their surroundings.
IPhone owners will get an upgrade on September 13 that allows them to find a picture of nearly anyone or anything, anywhere and from any time. Neural network artificial intelligence in the new iOS 10 performs 11 billion calculations in a tenth of a second on each photo snapped to figure out who people are and even what mood they're in. Aipoly, an app released in January, recognizes objects and speaks their names aloud to blind people. Google Translate can replace text in one language with another language as soon as you point your camera at it. All this happens even if you can't get cell reception.
Apple is trying to make augmented reality a reality with new tools for iPhones and iPads. Augmented reality is the blending of the physical and virtual worlds. In one demo, Apple executive Craig Federighi pointed a camera at a table on stage and added a virtual coffee cup and a lamp on the real table. Apple is making software tools available for outside app writers to design apps with augmented reality. He says the tools will make hundreds of millions of iPhones and iPads capable of the technology.