Microsoft touts LinkedIn, Graph API and AI foundations of its new Bing ad service

ZDNet

Microsoft is touting its new Audience Network marketing service as making use of some of its core assets, including the Microsoft Graph and LinkedIn profile information. Like every Microsoft service these days, Microsoft Audience Network also is "AI-powered" and makes use of machine learning, according to a May 3 blog post announcing the service. The Microsoft Audience Network will use data not just from Bing, but also from other Microsoft properties, including MSN, Outlook.com, the Edge browser and "select high quality partner sites," officials said. Microsoft officials said the Audience Network gives advertisers a "smarter way to target your ideal customer." Advertisers can use customer intent, customer profiles and/or location/device to target specific customer groups.


Microsoft pulls in LinkedIn details for Outlook.com users

Engadget

It's only been a day since Microsoft killed Outlook.com Today, the company announced that it will bring LinkedIn integration to Outlook.com subscribers, a feature that has been part of Windows 10 since June of this year. Tell Me users can now search across their company, share files with co-workers, and use slides and graphs from previous documents. LinkedIn integration is rolling out to Outlook.com members now, says Microsoft, and will arrive for all customers by the end of November.


Fears of Clippy the paperclip resurface after Microsoft buys LinkedIn

Mashable

LinkedIn users may never see an animated paperclip popping up to ask, "Can I help you with that?" But that won't stop them from worrying. Following the news that Microsoft bought LinkedIn for 26.2 billion, everyone began wondering what this means for the popular resume-based social network. SEE ALSO: Will Microsoft's layoffs doom the Surface phone? For those who never used Microsoft Office in the late nineties, Clippy was a digital "office assistant" on apps like Microsoft Word, who'd pop up and give unwanted advice on how to save, print, etc.


Microsoft releases its LinkedIn resume helper for Word

Engadget

Microsoft is now ready to polish your job applications -- the company has released its LinkedIn-powered Resume Assistant for Office 365 subscribers. The AI-based helper sifts through LinkedIn profiles to find prominent examples of work experience and skill listings for your dream job, giving you some helpful tips for customizing your CV. You can also tap the ProFinder marketplace to talk to experts who can offer career advice, and search for relevant jobs without leaving Word.


Here's what will change now that Microsoft owns LinkedIn

Mashable

The software giant and the professional social network closed the $26.2 billion acquisition that was agreed on in June, Microsoft CEO Satya Nadella announced Thursday along with a list of immediate changes. SEE ALSO: Here's why some people are getting $20 checks from LinkedIn Nadella wrote that the mission is to "accelerate" LinkedIn's growth. Currently, the site receives more than 100 million visitors per month. Almost no matter what you use Microsoft for, get ready to see more from LinkedIn. The changes will bring together LinkedIn's content and network with Microsoft's productivity tools.