This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Today, these innovative digital marketing trends are among the top priorities for most business owners in 2020. And why wouldn't they be? After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. "Each business is a victim of Digital Darwinism, the evolution of consumer behavior when society and technology evolve faster than the ability to exploit it. Digital Darwinism does not discriminate. Make no mistake: We live in a time when marketing technology moves fast and consumer interests and behaviors are hard to predict. Marketers can no longer stick their heads in the sand and hope that educated guesses ...
New Roles "Brands that are leveraging data science today are largely forced to do the heavy lifting themselves. That will change in 2018 - we'll have tools that won't just manage analysis; they'll also prescriptively recommend and execute the best course of action based on a marketer's desired outcome. Not only will the technology actually deliver on those promises, it will also be broadly accessible to all growth-oriented ecommerce brands. Roles that are nearly entirely dedicated to operating software, for example, will start to be phased out - both in house and across the broader services industry. Marketers will be forced into - or more accurately, will finally be able to experience - roles that are increasingly strategic, creative, and above everything else: customer experience oriented."
The turn of the decade is getting closer as we speak. To do that, you first need to learn about up-and-coming mobile marketing trends in 2020. And I'm going to tell you all you need to know. Getting familiar with mobile marketing trends in 2020 will give you an edge over your competitors. Plus, you'll be able to create a killer mobile marketing strategy that can take your business to a new level. Let's take a look at how mobile marketing will evolve in 2020. However, ComScore predicts that as much as 50% of all searches in 2020 will be voice. And that will have a big impact on mobile marketing.
Artificial intelligence (AI) and chatbots rank among the top 10 trends in digital marketing this year, said an industry expert, noting that the trends will help one be ready for challenges awaiting one's business in 2019. With everybody talking about AI, don't be afraid AI will take over the world. But for sure it may have significant impact on your business sooner or later. Mechanisms will be helpful in analyzing your consumers' behaviour and their search patterns. Making the most out of it, utilizing data from social media platforms and blog posts, you'll be able to track customer journey and understand how your users and are looking for desired products and services.