Facebook at Work will have its commercial launch next month. SAN FRANCISCO -- This version of Facebook is safe for work. In fact, it was made for work. Next month the giant social network will release Facebook at Work, a long awaited suite of communications tools for businesses and their employees. The new product, which has been in development for two years, will compete with Microsoft's Yammer and Slack, charging a monthly fee per user.
After years of development, the business-focused version of Facebook's ubiquitous social network is ready for its debut. The Palo Alto-based tech giant on Monday formally launched Workplace by Facebook, a communication platform that lets co-workers connect and share information while at the same time adhering to corporate policies and security standards. The platform had been in pilot testing since January 2015, under the supposed name "Facebook at Work," with the Royal Bank of Scotland serving as one of the more prominent enterprises sampling the service. Workplace is powered by the same algorithm as Facebook itself, but with a few extra bells and whistles catered to workplace chatter. The end result is a collaboration portal that crosses between Slack, Gmail and Asana, letting employees access a personalized News Feed, share documents and photos, create groups and events, update work profiles, and send private messages to colleagues.
Facebook has launched Workplace by Facebook, the commercial version of its service that is a direct challenge to enterprise software makers and a bid to make subscription revenue from business customers. SAN FRANCISCO -- This time, Facebook means business. It's no secret that Facebook wants to monopolize every minute you spend online. Now it wants to do the same at the office. On Monday the giant social network officially launched Workplace by Facebook, a commercial version of its popular social networking service in a direct challenge to enterprise software makers and a bid to collect subscription revenue from businesses.
For five years, Ólafur Hand tried get his company to use Microsoft's Yammer. As the marketing head of Eimskip, a 102-year-old shipping and logistics company in Iceland, he was looking for a way to connect all 1,600 of his employees across 19 countries -- some of whom were on ships out at sea. "People just didn't see the reason," Hand told Mashable. SEE ALSO: 18 selfie expressions we've all made at the office Hand discovered an alternative one day last year when golfing with the CFO of Icelandair. His golf partner had recently read on an overseas flight an article about Facebook creating its own enterprise software. Facebook recently had secured the Royal Bank of Scotland as a customer, with 100,000 workers committed to join service by the end of 2016, he said.
Will Facebook Workplace encourage millennials to collaborate in the office? Facebook has unveiled Workplace, a version of the social network for businesses, which it promises can help companies be more productive by encouraging staff to collaborate and share information. The social network giant is making much of its millennial credentials in promoting the new service, suggesting that by offering their workers a Facebook-flavoured collaboration tool, straight-laced companies can encourage hip young staff to engage more. If you are uncomfortable with the thought of Microsoft owning LinkedIn and having access to your career data, here are some other business social networks you could try instead. At the launch of Workplace, Facebook's EMEA VP Nicola Mendelsohn said: "Young people are just so at ease with all different types of tools for communication.