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The Base Of The Consumer Tech Stack: Tools

Forbes - Tech

Consumer technology, and all the disruption it continues to cause, can't happen without tools. But when I invoke the word "tools," I am not referring to the tools themselves; I'm referring to our human habit of creating and using tools, even defining ourselves by those tools -- the actual tools are a byproduct of that habit or urge. And if you want to understand the future of consumer technology, you have to start there. This is part two of my four-part series of blog posts exploring the four forces of the consumer technology stack. As I wrote in April during our Consumer Marketing 2018 Forum in NYC, while companies have spent the last 20 years building their tech stacks to run their businesses, consumers, too, have been building their own consumer tech stack.

Popular Tech Stacks - An Understanding Towards The Unified Realm


It’s high time now to know more about the popular tech stacks as companies nowadays, spend considerable time in selecting the right technology stack.

McDonald's pokes fun at South?

FOX News

A series of ads for McDonald's U.K. is painting all Americans as one big bunch of sports-lovin', boot-wearin', motorcycle-ridin', big-hair-havin' burger enthusiasts. It's kinda hard to argue otherwise. As part of the company's "Great Tastes of America" campaign, McDonald's released the commercials for their four new state-themed burgers -- the South Carolina Stack, Tennessee Stack, Louisiana Stack and New York Stack -- and they all revolve around the same silly premise. Each ad opens with an unassuming Brit pondering his or her lunch options, usually alongside a friend or co-worker. Once the discussion turns toward a state-themed Stack burger, each set of acquaintances inexplicably begins to take on the stereotypical attributes of that state's citizens -- or the attributes that people in the U.K. apparently associate with that part of America.

Stack Downlight Starter Kit review: These truly smart bulbs practically think for themselves


In the world of smart lighting, a common definition has developed that essentially says that if a light bulb can be controlled via a mobile app, it's smart. Shouldn't truly "smart" lights control themselves, without you having to dig your phone out of your pocket? That's the value proposition of Stack Lighting, a lighting solution that ups the ante on what we've come to expect from so-called smart bulbs. Stack bulbs--available in classic A19 ($28 each) or canister BR30 ($45 each) form factors--are white-only, tunable bulbs that adjust themselves automatically over the course of the day. By taking your location into account and using sensors to measure the natural light in the room, Stack bulbs not only tweak their color temperature and brightness, they adapt to your own preferences over time.

That man who 'deleted his entire company' with a line of code? It was a hoax


The owner of a Web hosting company who claimed to have erased his entire business from the Internet with a single script command appears to have made the whole thing up. Marco Marsala of Italy posted a cry for help on the popular Server Fault forum earlier this week, claiming he'd accidentally erased all the data on his servers including backups. "I run a small hosting provider with more or less 1,535 customers and I use Ansible to automate some operations to be run on all servers," Marsala wrote. "Last night I accidentally ran, on all servers, a Bash script with a rm -rf {foo}/{bar} with those variables undefined due to a bug in the code above this line. "All servers got deleted and the offsite backups too because the remote storage was mounted just before by the same script (that is a backup maintenance script)."