Here's some trivia for you: Amazon, the largest and most versatile marketplace in world history, has more than 2 million sellers -- almost as many people as live in Houston, the fourth largest city in America. And every one of those sellers is clambering to sell you things. Whatever you're looking for, you're almost guaranteed to find it on Amazon, but when you're dealing with 2 million faceless merchants, you have to be careful. You may think you've found a bargain -- until you find the same item for significantly less. Some of these digital storefronts are misleading, as are their wares.
There are several ways to find great deals on Amazon. Here's some trivia for you: Amazon has more than 2 million sellers. That's almost the entire population of Houston, Texas, all clambering to sell you things. Amazon has become the largest and most versatile marketplace in world history, and you're almost guaranteed to find the item you're seeking. But when you're dealing with 2 million faceless merchants, you have to be careful.
Online shopping is a great way to get things you want and need that may not otherwise be available locally. It's also convenient as heck when life seems so busy you can barely stop to catch your breath let alone actually go to a store. And with a more global pool of retailers, you get more competition for your business, which translates to better products and lower prices.
Some people live for the sights, sounds, and WWE-esque smackdowns of holiday shopping. I am not one of them. I would rather wait in line all day at the DMV on my birthday (and in my birthday suit even) than so much as enter a mall on Black Friday. This year, my goal is buy every single present from my smartphone or laptop. Oh, and I also want to know I'm getting the best deals on everything.