Collaborating Authors

3 Steps For Mobile SEO Success

Forbes - Tech

Over the next twelve months, Google will be rolling out their mobile-first index, and eventually moving it to be their primary algorithm for search engine results. The short version is that if your brand isn't presenting well on mobile devices, your SEO campaign is hobbled. This development shouldn't come as a surprise to anyone - after all, over 60% of search engine queries are submitted on mobile devices. That number is only growing as mobile devices, apps and friendly websites become more robust, useful and affordable. The effect of this is that brands must migrate to where their customers are.

7 moments when you can just leave your wallet at home


Remember when you were a kid and you could bolt out of the house with nothing more than a few bills folded into your pocket? There is a sense of freedom that comes with being able to leave your wallet or purse at home. Suddenly, there's no bulge in your back pocket to worry about, no heavy sack hanging off your shoulder. You may start to wonder: Why don't I do this all the time? Well turns out, you can.

UK's best and worst cities for 4G mobile coverage revealed

BBC News

Middlesbrough is the best city in the UK to get mobile 4G coverage while Bournemouth is the worst, says a report. Consumer group Which? and analyst OpenSignal measured data from mobile phones across 20 cities in the UK. They say "critical" reforms are needed to provide a better service for customers. Ofcom said its rules meant "virtually all" UK premises would have to receive a 4G signal by the end of the year. The OpenSignal study analysed more than 500m data readings from mobile phones taken from more than 30,000 users between December 1 2016 and February 28 via an app.

Mobile Money vs Mobile Banking


– This post was originally published on 26-August-2014 on Linkedin. Basic knowledge and introduction on mobile money and its critical success factors, attributes, key stake holders along with meaning were discussed in Mobile Money Basics (updated on 21-Dec-2014). People interested in the use of mobile phones for their payments, sending money to each other (P2P) or checking balance, often ask what is the difference between e-money, mobile money, mobile banking, mobile payments, mobile commerce etc. Most of the consumers who wants to use and even some who are already using these services are confused. As there are no universally accepted/defined definitions. This lack of uniformity does become critical at the regulatory level as well as when potential players are trying to have a meaningful conversation with each other.

Three to trial mobile ad blocking next month


"The current ad model is broken," Tom Malleschitz, Three's chief marketing officer says. "It frustrates customers, eats up their data allowance and can jeopardise their privacy. Indeed, the network has given three reasons for blocking mobile ads. Firstly, the company says customers shouldn't have to pay for the data required to load ads on the web. Secondly, it argues that subscribers should be protected from advertisers who use mobile ads to track people without their knowledge.