The past several years at the Consumer Electronics Show, six-year-old AI startup Eyeris has had a hotel suite to explain how the car of the future will work. This year, the Palo Alto-based company rolled out a Tesla Model S in front of the Las Vegas Westgate, emblazoned with the company logo, to take visitors inside the future of car awareness, if you will. "Today, it's just following your eyes," says Modar Alaoui, founder and CEO of the startup, explaining from the back seat how today's "driver monitoring system," or "DMS," functions. Cameras in the dash are observing eye patterns to detect if you're drowsy, so they can prompt you to pay attention. He tilts his head back in his seat to reveal the weak spot.