EnterWorks Hosts Forrester Webcast on December 10:

#artificialintelligence 

STERLING, Va., Dec. 5, 2019 /PRNewswire-PRWeb/ -- EnterWorks, a leading provider of Master Data Management (MDM) and Product Information Management (PIM) solutions, has announced a live webcast event featuring Michele Goetz, Principal Analyst, Business Insights, Information Architecture and Artificial Intelligence, at Forrester. The webinar, "How AI, Machine Learning and Data Strategy Can Enable Compelling New Products & Experiences," will take place on Tuesday, December 10, 2019 from 11:00 am to 12:00 pm EST. It is sponsored by EnterWorks; Amplifi, an information management consultancy that helps the world's leading brands, retailers and manufacturers to harness and unleash the power of their data; and Sisense, a business intelligence software and analytics platform. The webinar will inform participants how artificial intelligence, machine learning and data strategy can enable compelling new products and experiences, and how deploying AI and ML depends on effective master data and its proper governance. According to Forrester's Goetz, many companies have initiated AI and ML projects only to find that they have not established the foundation for success that comes with implementing a comprehensive data management strategy and the platforms needed to make replicable and scalable success possible.