Rentokil Uses Mobile Machine Learning from Accenture and Google to Fight Bugs Fast

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NEW YORK; Mar. 8, 2017 – Rentokil, a global pest control company based in the UK, is piloting an Artificial Intelligence app developed by Accenture to help its almost 5,000 pest control technicians fight bugs faster for customers. The solution utilizes a partnership announced last year, when Accenture and Google joined forces to bring to market industry-specific solutions that help clients use cloud, mobility, machine learning and analytics to advance their digital transformation agenda and improve business performance. Rentokil technicians are some of the best trained in the industry but even they come across unusual insects that they can't identify. As part of a larger rollout of new Android mobile devices and apps to its field service workers, Rentokil took advantage of Accenture's alliance with Google to solve their business challenge through an innovative mobile app that identifies pests and automatically presents information, customer recommendations, and treatment plans. The Android app, called PestID and built by Accenture Mobility, part of Accenture Digital, uses Google's CloudML image classification technology to help field technicians identify and treat pest problems quickly and efficiently.