Japan Display plans foray into consumer markets with smart motorcycle helmets and mirrors

The Japan Times 

Japan Display Inc. said Wednesday it will expand its business portfolio by launching new products for consumers, aiming to maximize the advantage of its technologies while gaining new sources of revenue. The Tokyo-based small and midsize panel-maker has been focused on a business-to-business model, and relies heavily on producing smartphone displays -- especially for Apple handsets. Japan Display unveiled several prototype consumer products at a Wednesday event in Tokyo, such as a smart helmet that can display speed and map information on a face shield for motorcycle drivers. This enables the drivers to avoid looking down while checking such information. It also presented a mirror, equipped with digital displays, that has a voice agent and camera which can shoot selfies and display them on a screen.