According to IDC, IBM leads the Worldwide Artificial Intelligence Market. Growing 35.6% to $28.1 billion, the artificial intelligence (AI) market experienced steady growth in 2018. The International Data Corporation (IDC), the premier global provider of market intelligence and advisory services for the information technology industry, has produced an objective study of worldwide artificial intelligence market revenue for 2018. Entitled'Worldwide Artificial Intelligence Market Shares, 2018: Steady Growth -- POCs Poised to Enter Full-Blown Production,' it finds amongst many other things that cost of the solution, lack of skilled personnel, and a bias in data have held organisations from more broadly implementing AI. On the other hand, automation, business agility, and customer satisfaction are the primary drivers for AI initiatives.