The app development business is a more complicated process than someone sitting at their computer, constantly coding and hoping one goes viral. In fact, most of the apps people enjoy took nearly a year to develop. "Mobile applications require months of effort to develop. Each company wants something uniquely specific to them and we have to constantly work together to find what that is," Sergey Belov, CEO of the application development startup company bromin7, told International Business Times. The process begins with mobile application companies marketing themselves and finding clients.