Quid helps Quartz measure top influencers in electric vehicle narrative


Tesla is present in almost every subtopic of the overall narrative. Its dense mentioning in regions focused on other brands, such as Chevy (purple on left), Volvo (orange at top), Honda (plum in middle) and Ford (peach at top), shows Tesla is the Goliath to contend with in the electric vehicle market. Elon Musk's company is also a strong influencer in national regulation of related technology and infrastructure, revealed by its many mentions in regions focused on state fees and tax credits (teal in lower middle), charging networks (yellow in bottom left and aqua in bottom), state utilities and regulations (blue in bottom left) and impact on oil market and utilities (light red in middle right). Lastly, Tesla is strongly tied to the development of cutting-edge electric vehicle technology by non-automakers, with its prevalence in regions focused on Qualcomm charging moving cars (lime green sticking out bottom right), Samsung battery (teal sticking out right), Faraday Future (lime green top left), and Apple Maps update in Europe (light blue isolated in top right).

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